Airlines Condor reveals new corporate identity
German leisure carrier Condor has unveiled a new corporate identity, which will see all aircraft being painted with stripes in five colors.
Germany´s leading vacation airline Condor has officially released a new brand identity this week. After the carrier underwent a major transformation, from subsidiary airline to an independent carrier, it has now decided to symbolize this new start with a fresh corporate identity.
All aircraft will be wearing stripes in the future. In total, five different colourways will be gracing the airline´s fleet: Yellow, red, blue, green and beige. They stand, according to Condor, for the facets of diversity of the airline´s guests. The design is inspired by parasols, bath towels and beach chairs.
Ralf Teckentrup, CEO of Condor, explained: “Condor has undergone a transformation over the past two and a half years: From a subsidiary of a vertically integrated travel group to an independent airline that looks back proudly on its history and tradition, while at the same time embarking on the path to the future.”
He added: “Condor is vacation and Condor is unmistakable - like our new design, with which we are now launching into the future […] Our new trademark are stripes, our figurative mark stands for our origin and the colours for diversity. This triad is new, what remains is our passion. It has always made Condor unique and is therefore also reflected in our claim: Passion is our compass.”
Lead colours of the new corporate identity are yellow and blue with grey complementing. Next to the figurative mark, the Condor lettering has received minor changes, too. The letters will appear in black colour on all platforms and on the aircraft´s fuselages.
The first aircraft painted in the new stripes have already been spotted. An Airbus A320 in Ireland with yellow stripes and a first Airbus A330neo at Toulouse with green stripes. This A330neo will also be the first of the type to join the airline´s fleet in fall.
Condor is a German airline with a rich history. Initially founded in 1955, parent company Lufthansa sold their vast majority of stocks to Thomas Cook. Then in 2019, the group had to file for insolvency and the Polska Grupa Lotnicza, to which LOT belongs, was deemed to take over Condor. This transaction failed in the end and in May 2021 British custodian Attestor took 51 percent.
The airline is mainly serving leisure and holiday destinations throughout the world from its operational base at Frankfurt. The fleet currently consists of 12 Airbus A320s, 10 A321s, two A330s, 11 Boeing 757s and 12 767s. The latter aircraft are set to be replaced with eight state-of-the-art Airbus A330-900 neos.
Source © condor-newsroom.condor.com