Start-Ups Swoop announces recovery strategy from Toronto Pearson

Canadian ultra-low-cost carrier Swoop has announced a recovery strategy that sees the start of operations in October.

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As airlines are more and more resuming flights again, Swoop has decided to announce its recovery strategy. Beginning on October 25, 2020, the ultra-low-cost-carrier will resume flights at Toronto Pearson Airport.

Since the beginning of the pandemic, Swoop helped to connect Canadians from coast to coast with essential travel. This recovery program now sees a mix of domestic and international routes being served again.

"Travel is beginning to rebound, and we want to help encourage Canadians to reconnect with family and friends or plan that long-awaited vacation," said Charles Duncan, President, Swoop. "With the robust health and safety measures we have put in place on each of our flights, travellers in Toronto will now have more affordable air travel options than ever before."

"We welcome Swoop's decision to begin operations at Toronto Pearson," added Deborah Flint, President and CEO of the Greater Toronto Airports Authority. "The industry has changed significantly, and we are focused on world-class health and safety measures that will ultimately reinvigorate travel at Pearson and throughout the region."

This latest announcement builds on early recovery plans to continue flying the essential routes. Swoop stated that the Hamilton hub will continue to be served as part of its network.

Swoop was established in 2018 and was one of the first ultra-low-cost-carriers in the country. The airline currently operates with nine Boeing 737-800s and has its main operational hub at Hamilton John C. Munro International.

The carrier is a part of the WestJet Group, which includes one of the largest carriers in the country. As low-cost-carrier, WestJet is offering flights to affordable prices, while Swoop tries to reduce the costs even more.

In its first two years of operations, Swoop welcomed 2.5 million travellers on board. With the cost savings due to the ULCC model, $159 million were saved, which will then be used to lower fares and increase the choice and competition in the market.

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